The existence of cotton fabric dates back to Mohenjo-Daro civilization, where wool, linen, jute, hemp and cotton were the fabrics used for making clothes. Textiles story goes back to ancient times. The magic of handwoven fabric is timeless.
Over the time every region developed fabrics according to their local resources and environment like cottons of Bengal , silks of Assam, dyes of South East regions, weaves and prints of Bengal, embroideries and so on.

Cotton and silk is intermingled with the life and culture of Indians. were the raw materials mainly used in textile weaving. Sericulture – the process of extracting silk from silk cocoons for making silk threads and fibers dates back to 15th century in India. With passage of time dyes were used to fix the colour of the cloth. Indigo dyes gained quite a popularity, and use of wooden blocks for printing patterns came into existence.
What must have been the fashion in ancient India?

Women usually wore a skirt like garment pleated and knotted in front or with a string or belt, a shawl like garment called Uttariya with tight undershirt beneath. Saree was the easiest attire with choli or blouse . Dupatta’s were introduced later during Vedic period.
The fabrics mainly used were muslin, cotton, silks, embroidered and embedded with precious stones. It appears to have been a common fashion for well-dressed persons which can be figured out from words like ‘suvasas’ and ‘suvasana’ which translates to well-dressed.
So, when did the fashion industry saw the change Or growth? It was post-independence western influence made many fashion changes . Like the amalgamation of embroidery in skirts, shirts and dresses. Sarees with short blouses, using of various colours and patterns were experimented.

How did fusion in fashion took over?
All started with embracing the beauty of both the traditional and contemporary western wear , it’s cuts and patterns. It has gained Huge popularity amongst youngsters and working women ranging anywhere from tunics, tops, halter kurtas, patterned skirts, maxi dresses and many more.

The corporate dressing and statement attires pushed the market for more fusion wear for their everyday wear and moreover for the style over looks.
They also are Popular being extremely comfortable , versatile and looking good. One more driving force is the changing life style of the women. Like the salwars are transformed into pallazos, patiala’s into skirts, churidar into leggings, tops to crop tops and so many more. Urban woman prefer these styles choosing comfort, elegance and practicality of daily wear . As with the working women with the income in hand they are ready to experiment and on the look out to buy something new, unique and trendy. And with the present variety fusion wear has become inseparable in a woman’s wardrobe.

For its styling, comfort and stylish looks fusion wear has become very promising in the upcoming years for the retailers as well as sellers.
So here at Ancifab fashion is about women empowerment, the story of middle-class women metamorphosing into fashion icons. Ancifab’s every creation will introduce you to the story of the modern woman who creates joy with her creative work after balancing her daily chores where she works hard and seeks praise for her diligent efforts. She strives to express herself through sentiment that is Ancifab’s clothing. Ancifab, now strives to create an exemplary collection to portray women’s unique identity.
